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7 Tips to boost your Pinterest marketing

11/13/2017

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Pinterest is the third largest social media platforms after Facebook and Twitter, but it works much different to the other services. Pinterest is the best platform to share your Visual content , we have used this platform to grow followers for The Art and Craft Gallery up to 7000+ followers which generates more than 40000 reach per month on Pinterest and accounts to 30% of the website traffic per month. 
Are you ready to spread your marketing eggs in different baskets? Are you ready to start using Pinterest for reaching new clients? 
Follow these 7 tips to gain better traction for your pins and increase your marketing reach on Pinterest.
  1. Get ‘Rich Pins’ for your products. Rich pins are available for all business accounts. These rich pins are updated with Prices changes, stock level changes directly on Pinterest and also has more reach
  2. Tag your Pins. Every pin should have useful description and hashtags keywords which are relevant for searching the product. This makes your pins search friendly.
  3. Get your stats right! Use Pinalytics, a new feature of Pinterest to evaluate your pins performance and reach. Analytics will help you decide which content is valued by your audience and when is the best time to pin your products.
  4. Don’t Spam your followers. Share pins from various sources and on various topics at regular intervals. Don’t pin 50 different types of cakes in 30 mins, this will spam your followers feed with stuff they don’t want.
  5. Reach out to your followers using Pinterest Message service. Send special offers; invite them for special events using the messaging system. Personal message will certainly make them feel valued
  6. Create Inspirational Boards. You should at least have 12 -50 boards for various topics which are appealing to your audience.
  7. Collaborate with your followers. Invite fellow pinners to pin products to your boards, so you have nice mix of content without costing your hours of work. 

If you are looking to grow online presence for your business or profession then we can certainly help you with this requirement. Connect with us to know more 
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    Author

    Akshaya Borkar, a multi award winning women entrepreneur who loves to share her insights of business , online marketing and managing family and business life in this blog

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